Tourism Minister Highlights Economic Boost and Safety Initiatives
Since Malaysia reopened its borders on April 1, over 200,000 travellers from Singapore have crossed into the country via the Johor land checkpoints. This resurgence in travel signals a hopeful recovery for Malaysia’s tourism sector, according to Tourism, Arts and Culture Minister Nancy Shukri.
“With the upcoming Hari Raya celebrations, we anticipate even more Singaporean visitors, especially those visiting family. This is promising for Malaysia’s economy,” said Nancy on April 26.
Steady Influx Through Key Entry Points
Between April 1 and April 25, a total of 204,927 visitors from Singapore entered Malaysia via the Woodlands Causeway and Tuas Second Link. They were processed at the Sultan Iskandar Building and Sultan Abu Bakar Complex, reflecting the smooth operation of customs and immigration systems during this critical period.
Safety Measures to Support Tourism Growth
At a media event marking the launch of a community ambassador programme, Nancy emphasised the importance of adhering to COVID-19 safety protocols. The initiative focuses on high-risk tourist locations such as zoos, shopping malls, theme parks, hotels, and museums.
Ambassadors, easily identifiable by their armbands, will volunteer to monitor and promote safe practices, including mask-wearing, physical distancing, and the use of the MySejahtera app for check-ins. The first phase of this programme will run from April 26 to September 30, coinciding with festive and school holiday periods.
“We remain committed to expanding this programme to other areas within the tourism, arts, and culture sectors as needed,” Nancy added.
This influx of visitors and the proactive safety measures reflect Malaysia’s resilience and readiness to welcome travellers while prioritising public health and economic revitalisation.